Author: Tomas Hansson

Today is the premiere for Mecenat Touchdown. Our traditional campus tour has changed format and become a digital parallel to the visits we usually make on campus. The tour starts with a live broadcast on Instagram and the activities on campus have been replaced with exciting offers and fun competitions on the web and in mobile.

Mecenat now starts to deliver student discounts from Coop. Among other things, students will receive a 50 percent student discount on selected goods each month. Through the collaboration, students will be able to save hundreds of SEK on healthy food and other items.

This year the student’s summer will not be like previous years, but the students adapt and make the best of the situation. That’s a short summary of the results of Mecenat Insight’s summer survey.

During this academic year, Mecenat has generated figures that top previous records by far. Last month, unique visitors increased by 24 percent and mediated student discounts increased by as much as 42 percent.

One more of H&M’s brands are now entering a partnership with Mecenat. It is Weekday that provides a 10 percent student discount on its entire collection online.

Mecenat and Discovery Networks Sweden have started a collaboration that gives student discounts on the streaming content at Dplay. The students can find a wide range of entertainment, sports and documentaries that are often asked for by the target group.

Together with the partner company Let’s Gig, Mecenat and a few others have gathered all of Sweden’s summer jobs and extra jobs on the company’s platform. Companies looking for students can now publish ads directly on Let’s Gig’s platform free of charge and thus gain access to thousands of students at no cost.

More than half of the students have lost all or part of their extra jobs. Also, summer jobs have disappeared to a large extent. That shows the result of a survey that Mecenat Insights conducted last week.

When we completed the Easter egg hunt in 2019, it was a huge success with loads of students who took to the streets and looked for our luxurious Easter eggs. This year, for obvious reasons, we ran the entire competition online and it was a successful move. The number of participants in the competition increased by 30 percent from last year’s already high figures.

Now when it’s time to update the spring wardrobe, all students with a Mecenat card are offered a 10 per cent student discount in Lindex close to 200 stores in Sweden. A well-known brand that offers inspiring fashion concepts in women, children, underwear and cosmetics.