MQ/Marqet is one of Sweden’s largest fashion chains with 119 stores and a comprehensive online store. In conjunction with the renewal of their concept and brand, a collaboration with Mecenat is initiated, which means that students now can shop with 15 percent student discount on the entire assortment.
Category: Uncategorized
Mecenat Insights – Students’ expectations at Black Week
Today, Black Week has started, and we have asked a few questions to the students about their plans for the week. And you can’t but wonder if the studies won’t suffer from Black Week, but we’re sure they can combine studying with intensive shopping.
Bolt taxi service with student discount at Mecenat
Bolt is the taxi service that was called the Uber Challenger when it launched in Stockholm last spring. Two weeks ago they started in Gothenburg and are now offering their taxi trips with both student and alumni discounts through Mecenat in both cities.
Lyko’s entire assortment with student discounts through Mecenat
Mecenat is now starting a collaboration with Lyko that provides student discounts on one of Sweden’s most complete range of beauty products. From today, students can shop with a 10 percent student discount on the entire assortment as well as additional discounts on temporary promotions.
Mecenat Insights – Students text rather than call
When Mecenat asked the students how they prefer to contact their friends, well over half, 65 percent, responded that they send text messages rather than talking on the phone. 19 percent call first but then text if no one answers. Only 16 percent are “old school” and stick to calling only.
Mecenat has reduced the consumption of plastic by 21 tons
Through the transition from physical cards to digital Mecenat cards in the app, Mecenat has reduced the consumption of plastic by almost 21 tons in the last five years. In total, plastic card production has decreased by 85 percent. Together with the corresponding reduction in distribution, it provides a significant environmental benefit for our work.
Mecenat starts collaborating with Matsmart
Mecenat can now offer student discounts at Matsmart, the online grocery store that has a wide range of products that otherwise would have been discarded. The students will be offered 25 SEK student discount on already heavily discounted prices. At the same time they will make a difference when reducing food waste.
Mecenat Student coupons – a new market channel
Mecenat recently launched student coupons as a new marketing channel for Sweden’s students. The reception among partners is very positive and the outcome far exceeds expectations. The traffic increase was on average 124 per cent for the partners who participated during the opening week.
Mecenat in cooperation with women’s hockey league
Now at the start of the season, Mecenat is launching a collaboration with the Swedish women’s hockey league (SDHL) and Espresso House to market the women’s hockey to a wider audience. The collaboration gives students who attends SDHL a special offer at Espresso House via Mecenat.
Mecenat Touchdown – this year’s campus tour
Mecenat is now going out on campus to universities and colleges to meet the students at their home turf. During Mecenat Touchdown we have a great lounge area with music, coffee, giveaways and happenings where the students can hang out and discover for a day.