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Nationwide partner

A major e-retailer on the Swedish and/or international market, or a nationwide chain.

Young woman in a red beanie and sunglasses with a backpack in a sunlit pine forest

Communication channels

40+parameters for segmentation

Reach the right target group

We use over 40 parameters to segment our recipients. A few examples are:

  • Age
  • Place of residence
  • University
  • Year of graduation
  • Interests

Sales online

Mecenat's communication drives traffic and sales online. Partners are attached with relevant keywords for the students since many of them use our search function to find their student discounts.

All communications lead to a dedicated partner page at mecenat.com/companyname. The partner site is the display window for students and contains:

mecenat.com/companyname

  • Brief presentation of the company
  • Presentation of the unique student discount
  • Current offers
  • Limited time promotions

Only verified students can log in and use the discounts and offers. In that way, you as a partner can be sure that only students take advantage of the offer.

Digital mailings: high-converting direct communication

  • eDM

    In our eDM, the partner is alone in the dispatch and the focus is solely on its products and services. The reach is up to 550,000 students.

    Reach up to550,000students

  • Email

    The partner participates together with 5 to 10 other partners in the mailing. The scope of membership emails is up to 550,000 students.

    Reach up to550,000students

  • Push notifications

    The interest in both local coupons and student discounts through the app is great, but also in having access to all student discounts around the clock on the mobile. More than 80% of our users accept push notifications and we currently have over 450,000 monthly users. In push notifications, partners are alone, and the reach is more than 600,000 recipients.

    Reach of more than600,000recipients

The Mecenat app on four phones: start page, digital membership card, limited-time campaigns and Mecenat Alumni

Exposure App/Web

  • Unique partner page
  • Your logo on the front page
  • Exposure in map view
  • Student vouchers in app
  • Exposure on web front page

Student vouchers

Digital coupons for physical stores

The Mecenat app
downloads
3.1million
monthly active users
450,000

Student coupons are an excellent opportunity to drive sales in stores, test and launch new products, and build the brand and loyalty of an attractive target group.

The coupons are made available in the Mecenat app with 3.1 million downloads and 450,000 monthly active users.

Enhance communication further with well-segmented push notifications. The notices are sent directly to the mobile and you are seen exclusively as a partner, perfect for quickly getting the students to your store.

Mecenat Touchdown: event tour

Students gathering around Mecenat's inflatable tent during Mecenat Touchdown on a campus

Reach the students on their home turf

  • Tour for at least two weeks, in connection with the start of the autumn semester, with stops at colleges and universities throughout Sweden.
  • Partners get a dedicated space for activities, competitions, product demos and sampling.
  • Partners profile their space with furniture and materials.

Digital marketing/communication in connection with the tour

  • eDM geographically targeted to each stop
  • Push notifications
  • Email
  • Social channels
  • Campaign webpage, published throughout the summer until the week after the tour
  • Hero header on mecenat.com

Interested in becoming a partner?

Getting started is easy. Tell us a little about your company and we will get back to you with the next steps. We look forward to hearing from you!

Are you a student and need help from customer service? Here is the right page for you: customer service for students.

Become a partner